Direct selling is one of the oldest, most traditional forms of selling globally, involving a direct interaction between the seller and the buyer.
Direct selling is a dynamic and rapidly expanding channel of distribution for the marketing of products and services.
The direct selling industry has made notable contribution to social causes.
Direct selling companies have contributed in improving quality of life in multiple ways. Direct sales companies contribute to the well-being of the society by empowering women. As a result of more women being employed, there has been an increase in the disposable income.